MMG – Winners of the 2012 Moodie Awards
It was announced today that Caffe Ritazza – a brand of SSP (The travel retail experts), was the winner of the 2012 Moodie Awards. Mighty Media Group was engaged by SSP and Caffe ritazza to implement a social media strategy, and create effective social media channels including their Facebook page. The award was won for our submission for the best Facebook page – Food & Beverage.
The Moodies are the world’s first airport-specific digital, mobile and social media awards, and the winners have been announced today via various social media platforms and TheMoodieReport.com website.
A shortlist of 98 individual entries were generated from over 160 submissions made via a mix of self-nomination and a call for submissions from the industry. The list of winners offers a fascinating tapestry of social and digital media excellence.
The Moodie Report Director Digital Media & Innovation and Head of the Judging Panel Matt Willey commented: “These awards were designed to champion and reward thought leadership, innovation and consumer interaction in the social media environment. The exceptional list of winners proves that the airport community has truly embraced social and digital media, making huge strides forward in the way businesses interact and engage with travellers”
“The judging panel were faced with some tough decisions across all categories, with strong entries from a diverse range of business, from international airports to new market entrants.
“The winners of the inaugural airport-specific digital, mobile and social media awards, we feel represents the most accurate picture of the social and digital media landscape in the airport community to date.”