Brian Solis: King of Customer Experience
Customer Experience, human-centric design, and digital Darwinism are no longer vocabulary words for those who are gazing at the innovation horizon. Today a CEO of a manufacturing company sent me a link to this video in an email. The subject just said this: “Hey Steph – I Get It.” My friend Brian Solis @BrianSolis (author of Engage –… Continue reading
Has Content Marketing Killed Social Media?
“Social media is so five years ago. Content marketing is king, and engagement is the order of the day.” Yes. I said it. If you can relate to that sentence you probably shouldn’t read this blog. It’s interesting to watch marketing laggards now giving credence to the voice of the people. Conversations taking place on-line are… Continue reading