ClubMed’s Social Media Strategic Audit Contract Won

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For Immediate Release: AUSTRALIA’S MIGHTY MEDIA GROUP HAS WON THE EAST ASIA PACIFIC SOCIAL MEDIA AUDIT CONTRACT FOR CLUBMED Sydney, Australia May 6, 2014, Mighty Media Group was successful in the tender for  the social media audit contract business for ClubMed East Asia Pacific, announced today.   Competing with two other digital, mobile and social… Continue reading

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Visual Storytelling: WHY I OWE EKATERINA WALTER A HUG…

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Visual Storytelling – A picture is worth a thousand words…to me actually, it is more like a million. I was reading a brilliant book recently ‘The Power of Visual Storytelling’ by Ekaterina Walter which I received as a gift and was lucky enough to have signed to me by Ekaterina “Data + Visual + AWESOME”. It got… Continue reading

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Three Keys To More Effective Online Sales Enablement

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What do you think of when you hear the words “Sales Enablement“? It would be quite natural to think of the muscle and force that your good looking sales people dish out, quota numbers and number of leads in the pipeline. Companies who truly appreciate the power of the internet, search engines and authority are… Continue reading

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Six Key Aspects of Inbound Marketing ROI: Part 3 Marketing Optimisation

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Effective social and inbound marketing should begin with aligning core business goals with activities and channels to demonstrate ROI (Return on Investment). If you are a Director of Sales or the CFO (Chief Financial Officer) marketing optimisation is of no consequence. You will no doubt be clamouring for increased revenue whilst your customer service team… Continue reading

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Seven Questions to Ask Yourself about Your Inbound Marketing Strategy (Part 1)

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Each day, our clients and friends ask us to review their strategy and give the advice about how to optimise their message and their inbound marketing activities. As marketers, it is indeed our responsibility to deliver a clear ROI for digital marketing. Whether you are a B2B (Business to Business), B2C (Business to Consumer), FMCG… Continue reading

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