FAB2014: Innovations in Digital, Mobile and Social Media

This is an image of an ear symbolising the telling of a secret related to the Blog post on innovation and slides on http://www.mightymediagroup.com.au

As a speaker I am fortunate to address audiences all over the world from various backgrounds on innovation and the impact of disruptive technology. One of my favourite verticals is travel, and a subset of travel is airport retail and catering. I was fortunate to be invited to speak at the #FAB2014 (Food & Beverage… Continue reading

More

How to BulletProof Your Innovation Strategy

This is a quote of the saying You Cannot Build a New Future on Old Technology by Stephenie Rodriguez CEO of Mightymediagroup.com.au

Innovation strategy dictates that a good idea is not merely enough to succeed in today’s fast moving world. Innovation is defined as “the process of translating an idea or invention into a good or service that creates value or for which customers will reward either commercially or in their loyalty. More and more I see… Continue reading

More

Allied Mills

AM-logo

We retained ​Stephenie and Mighty Media Group​ to perform a CIMA Audit, conduct ​research and present a Strategic Recommendations Report on how we could improve stakeholder communication, reduce cost and increase revenue. We recently sat down and went through the Strategic Report and the feedback was that this was a great piece of insight to our business where… Continue reading

More

B2B Marketing on Facebook – Why You DON’T Need a Strategy

  If you are wondering as an organisation about B2B marketing on Facebook and asked yourself whether you need a strategy, you should watch this video. In a recent v-blog, our CEO Stephenie Rodriguez shares her response to the commonly asked questions, “Do I need a Facebook Strategy?”   It is no surprise that B2B… Continue reading

More

Three Keys To More Effective Online Sales Enablement

Salesman-300x300

What do you think of when you hear the words “Sales Enablement“? It would be quite natural to think of the muscle and force that your good looking sales people dish out, quota numbers and number of leads in the pipeline. Companies who truly appreciate the power of the internet, search engines and authority are… Continue reading

More